Boodles 2014 Campaign

A family-owned business since its foundation in 1798, Boodles creates exquisite jewellery designed and hand crafted in the UK.

Construct were retained by Boodles in January 2014 to help them develop their brand and expand their appeal.

Working with the Directors, Construct has already delivered a refined logo mark, new brand palette, an entirely new advertising campaign featuring Sophie Dahl which has refreshed the brand image and raised awareness amongst a new audience, new brochures showcasing the range, and strategic consultancy across all brand touch-points including window displays, digital, PR and events.

Construct’s role with Boodles includes strategic consultancy and creative execution.